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AVO Creating and finding useful shopping advice.
AVO
OVERVIEW
AVO is the MVP of the web and mobile marketplace were people can create a useful instructions being in a role of expert, and other people can find this instructions to save money when they are shopping.
ROLE
Mobile and web application development
No-code tools Bubble
Time 12 weeks (still supported)
Location Russia
Currently at moderation
Web preview
Mobile preview
Product video review
Understanding the problem
A User Research was conducted, and it showed an the extreme people's need to save their money while they are buying some services or goods. It revealed that:
- People need some platform where they can find some Information where they could find a cheaper option of product or service they need.
- The product satisfying this requests has to be in 2 visual options: web platform (to work at PC) and mobile App.
Defining the MVP
As a result of the research, we identified the following key user requirements for a Minimum Viable Product:
- 2 roles. The users can participate in 2 roles: as an ordinary user who looks for some useful instructions where and how to buy something cheaper, and as an expert who is ready to share his / her knowledge.
- 2 product versions. It was identified that for the experts it would be preferable to work with the platform using PC. That is why it is necessary to create a web version for work via PC. For ordinary people there is no special difference how to look the Information. But it is obvious that they can do it not only out of home, but being absolutely everywhere. So, iit was decided to create a mobile application as well.
- Monetization for experts. The experеs should be motivated to spent their time by creating useful instructions. To reach this goal it is necessary to to come up with some functionality for experts to monetize their knowledge and time. For this, a point-rating mechanic was invented, which allows experts to convert the accumulated points into real money.
Development
For the mobile native version, a number of points for improvements and corrections were received from the customer, while we had to build the web version from the very beginning, based on the idea of how the mobile version should look correctly. Based on this, a work plan was drawn up to create a web version.
Work plan
First week 1. Create an account on Bubble 2. Bubble project prototype 3. Customizing styles for the general style of the native version (later this idea was changed) 4. Login/registration (including via social networks) 5. Account
Second week 1. Home (instructions) 2. Requests 3. All categories 4. Create a request 5. Create an instruction
Third week 1. Request page 2. Instruction page 3. Category page 4. Subscriptions 5. Moderator Panel 6. Rating
Forth week 1. Connecting a payment system 2. Testing 3. Connecting a paid account 4. Connecting a third-party database 5. Integration of a third-party database with a web application on Bubble and an existing native application on Adalo
Fifth week 1. Completion of testing 2. Domain connection
Working process
One more interesting point especially for us was the fact that the customer has already started creating a native version by himself using Adalo tool. Our goals were: to update a mobile version using our Adalo skills (to correct an architecture and database), to create a web version from scratch, and merge web and native databases.
According to this the No-code tool was chosen for the development. Adalo tool was chosen to implement the mobile app version, and Bubble.io had to be used for a web version. And Integromat was chosen as a tool for merging databases from two different No-code tools.
An interesting case and challenge!
Results and takeaways
Some key takeaways are that:
Focus on building an MVP. In a startup, there is only so much time and effort that you can invest so it's important to focus on the features that can deliver the highest value for your users.
Don't worry too much about the detail. Earlier in our journey, Clients made the mistake of worrying about the look of the UI design. Taking a step back and reassessing the user flows helped Clients to reprioritise the UX design. Ofcourse it's necessary to care about Usability, but do not set yourself the goal of reloading the product with various gimmicks.
Focus on the problem. At the end of the day, it is your users pains that you will be solving for so keeping that front of mind is important as it's easy to lose sight of this when you're bogged down in the day to day.
Aware your goal. That is why MVP is called so - Minimum Viable Product. Minimum - uncomplicated but main goals solving. Viable - proves it's necessity and urgency. Product - comlieted self-sufficient. Follow each letter of MVP definition and let it be created the new product.
Sinneo is a low-code development studio. If you want to launch business quckly and minimizing your financial costs, you can order the development of a website, mobile and web application, crm systems, task tracker, social network and other IT products from us.
Do you have a fantastic idea to implement? Contact us and let's start!